General Market Competitor Analysis Tools
While many competitor analysis tools are designed around marketing use cases, some are simply there to aggregate and track general market info about a company including size, leadership, ownership, product releases, general news, and more. While this data can be used by everyone from investors to sales teams, it's typically not focused on one use case and instead is positioned more as a general solution to company attributes and changes that is typically used by leadership teams and boards to make high-level decisions.
Localytics
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Localytics scrapes nearly every publicly available KPI on local businesses and uses that data to create detailed dashboards operators can look at to answers questions around the seasonality of their industry, the fastest growing or stagnating businesses, market leaders, and insights digging into both their and their competitors positive and negative reviews to give a business a comprehensive analysis of what they are doing well vs what they can improve.
Learn More About Localytics →CentricSoftware
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Centric Software's competitive intelligence tools helps retailers answer critical questions about the competitive landscape they operate and the individual brands they compete with and position against. They help retailers answer questions like what products their competitors are selling, what up-and-coming trends they need to know about, wehther their inventory investments are correct, when their competitors and discounting items, how their pricing strategies compare, and more.
Learn More About CentricSoftware →Valona
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Valona's competitive intelligence platform uses AI to gather data from a massive amount of sources and in multiple languages to identify the most relevant marketing insights for competitive benchmarking and sales. Their tools help uncover competitive intel quickly and easily to help you stay ahead of competitors and your market as a whole.
Learn More About Valona →RightMetric
General market competitor analysis tool with no free plan available and plans starting at $4/mo.
Instead of a platform like some of these others tools, RightMetric is a service that allows you to hand off your efforts to gain audience insights and competitive intelligence to their team where they handle the rest. Their insights help you craft a more informed content strategy, help identify ways to better work with influencers, and gain competitive insights that cover many other aspects of yoru digital strategy.
Learn More About RightMetric →Digimind
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Build for identify coonsumer insights, Digimind's intelligence software helps you understand the competitive environment your business exists within and the market trends that influence your ability to succeed. Their platform helps you monitor and visualize competitive intelligence before purchase to identify opporutnities to better communicate to your customers during the research phase of the shopping experience.
Learn More About Digimind →CI Radar
General market competitor analysis tool with no free plan available and enterprise-level pricing.
CI Radar combines technology with manual curation and analysis to create accurate insights for their users delivered email. This combination of manual and automated work gives them the possibility to identify trends that other systems can't. CI Radar is built primarily for executive teams, product teams, intelligence teams, and marketing teams who are trying to stay ahead of their competitors and identify growth opportunities.
Learn More About CI Radar →ReportLinker
General market competitor analysis tool with no free plan available and plans starting at $89/mo.
ReportLinker is a tool that uses AI to automate market intelligence and competitor intelligence efforts. They allw you to track multiple companies to spot emerging trends and identify ways to stay ahead of competitors. Their system also boils down information into key insights to help users avoid information overload when tracking their competitors.
Learn More About ReportLinker →Beauhurst
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Beauhurst sources, extracts, and packages data from thousands of businesses in the UK to create a comprehensive database of private companies. They offer a handful of tools including company insights for sales teams to help sales teams beat their competitors and win high-quality clients.
Learn More About Beauhurst →WatchMyCompetitor
News/updates competitor analysis tool with no free plan available and enterprise-level pricing.
WatchMyCompetitor uses AI to watch your competitors and identify insights that could lead to opportunities or ideas. They track product changes, pricing updates, promotations, and other changes in near real-time so brands can quickly act on what they learn from their competitors.
Learn More About WatchMyCompetitor →Comintelli
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Comintelli allows businesses to monitor key intelligences topics around their competitors and industry to gain insights that can be used to build more data-driven growth strategies. Their technology scans a large set of external data sources for new ideas so that your team can focus on building a strategy to take advantage of what you learn about your competitive landscape and market.
Learn More About Comintelli →Moody's
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Moody's (formerly known as Orbis) is a deep comparitive data set on prvidate companies that appends publicly available data with third party data and insights to give companies looking to track public buniesses the abiliy to simplify the decision-making process as they look to learn from competitors.
Learn More About Moody's →Contify
News/updates competitor analysis tool with no free plan available and enterprise-level pricing.
Contify identify a long list of key competitive insights including business performance, business expansion, new products, new clients, go-to-market efforts, quotes and posts from company leadership, legal challenges, blog posts, job postings, and more so no matter where the opportuniites lie, your team can quickly identify ways to act.
Learn More About Contify →Appinio
General market competitor analysis tool with no free plan available and enterprise-level pricing.
Appinion is a tool that make audience and competitive insights accessible for anyone. Their value proposition is that you can go from questions into insights in a matter of minutes. While these questions can be asked about many other angle besides competitor monitoring, as you can imagine this is a large use case for a market research platform like theirs.
Learn More About Appinio →SightX
General market competitor analysis tool with a free plan available and plans starting at $135/mo.
SightX is built on the idea of automating market research and market insights so you can spend time on more important things. They specialize in being able to gather competitive and market intelligence quickly and then using that data to target your audience anywhere in the world.
Learn More About SightX →