Less Than $150/mo Competitor Analysis Tools

SightX

General market competitor analysis tool with a free plan available and plans starting at $135/mo.

SightX is built on the idea of automating market research and market insights so you can spend time on more important things. They specialize in being able to gather competitive and market intelligence quickly and then using that data to target your audience anywhere in the world.

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Semrush

Seo competitor analysis tool with no free plan available and plans starting at $129/mo.

Like other SEO tools, Semrush allows for tracking competitor keywords, links, and rankings. But they also add paid search insights to their organic search dataset to provide a well-rounded view of how a brand is using search. Even more, they also include social media insights and tracking to provide a one-stop platform for tracking a large portion of marketing insights for a specific competitor.

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SimilarWeb

All-in-one competitor analysis tool with no free plan available and plans starting at $149/mo.

Similarweb covers a long list of competitor analysis toolsets including digital benchmarking, website and app analysis, SEO and PPC, shopper intelligence, stock intelligence and forecasting, and sales intelligence for lead forecasting and enrichment.

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