SpyFu SpyFu is an SEO competitor analysis tool with no free plan available and plans starting at $39/mo.

SpyFu's main focus is an SEO marketing suite, but they combine that with PPC data, backlink data, and historical data on both as well as tools built specifically for competitive analysis to help you turn SEO and marketing data into opportunities that can drive customers. In totally they claim to track over 7 billions results across 109 million domains.

Pros
SpyFu makes it easy to see competitors’ keyword and PPC strategies, including which search terms they target and historical ad data. It offers extensive competitive insights and unlimited searches, which can give a clear view of rivals’ SEO and ad approaches. Many users find the interface straightforward to navigate.

Cons
Compared with broader SEO suites, SpyFu can lack depth in technical SEO, backlink indexing, and real-time rank tracking. Data accuracy and coverage for smaller or local sites may be limited. The user interface and visualizations can feel dated, and the tool may not cover some advanced features found in more comprehensive platforms.

Monthly Cost:
Plans start at $39/mo.

Website:
https://www.spyfu.com/

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